Q&A with Trisha Gregory

Photo credit: Courtesy of Armarium

Trisha Gregory has a passion for bringing the world of high fashion to the masses. A frequent visitor to Palm Beach, Gregory honed her public relations skills at Emilia Fanjul Communications, where she planned countless VIP events for national brands and retailers. Afterward, she spent nearly a decade as the senior director of public relations for Salvatore Ferragamo, overseeing digital initiatives and North American communication efforts. In 2015, she made her biggest professional leap yet when she launched Armarium alongside co-founder Alexandra Lind Rose. Their online platform and app allows users to rent luxury garments and access styling services via a network of some of the world’s top trendsetters. A Southern-born New Yorker, Gregory hopes to continue to build Armarium and extend its offerings to global regions.

CURRENT FAVORITE FASHION DESIGNER Nicolas Ghesquière at Louis Vuitton

RECENT COVETED PURCHASE Balenciaga studded, low-rise trousers

GO-TO PALM BEACH RESTAURANT Buccan

BELOVED PALM BEACH BITE Late-night pizza at Cucina

SIGNATURE DRINK Spicy margarita

ALWAYS WATCHING The Crown

MUST-HAVE GADGET My AT&T hotspot

READING NOW Shoe Dog by Phil Knight

ON HER PLAYLIST Lana del Rey

HIDDEN TALENT Calligraphy

STRESS RELIEVER Sunbathing

NEVER LEAVES HOME WITHOUT My 10-year-old iPod

PALM BEACH OBSESSION Vintage shopping at Fashionista, The Church Mouse, and Palm Beach Regency

FAVORITE ESCAPE The Amalfi Coast

GREATEST EXTRAVAGANCE Uber rides

MOST TREASURED POSSESSION The diamond and sapphire bracelets I inherited from my maternal grandmother

IN HER CARRY-ON My workout bands, an Eres swimsuit, and Ferragamo sunnies

FAVORITE FICTIONAL CHARACTER Miranda Priestly from The Devil Wears Prada

 HISTORICAL INFLUENCE Coco Chanel, for her persistence in setting new fashion trends and her strong leadership qualities

TRAVEL BUCKET LIST Cuba, Colombia, and Croatia

GO-TO HOSTESS GIFT An Assouline coffee-table book or peonies

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