Closing out 2018, Waterfront Properties Owner Rob Thomson had the best 12 months of sales in his 30-year career. As of this writing, he’s sold, or currently has pending, almost $200 million in Jupiter/Tequesta/North County real estate. This places him at over $2 billion in lifetime sales. The youngest agent inducted into Luxury Real Estate’s Billionaires Club, no single agent has reached one billion dollars in sales faster. Rob hit that mark almost a decade ago.
Now with five offices from Delray to Stuart—including Waterfront’s Palm Beach office at 333 Peruvian Avenue—Rob spoke enthusiastically about his company’s continual evolution. “Early on we invested heavily in the Internet. Back then, most brokerages operated exclusively under the old idea that sales came down to who you know. Some still think that way.” With nine out of every ten real estate sales today beginning as an Internet search, it’s impossible to know enough people. Many brokerages have come around to the reality of Internet marketing’s outsized role in selling real estate; they are playing catch up with Thomson and Waterfront’s moving target.
“Complacency is not in our company DNA,” Rob said. “We’ve invested more heavily in training and technology over the last three years than ever before. With our properties featured on 6,000 local, national global property exposure websites, that’s now paying big dividends for every agent in our firm.”
Longtime client George McMahon said, “Rob and his team are a very knowledgeable, professional group. Working with them is easy and efficient. I have nothing but good things to say.”
“It’s supposed to feel easy for our sellers and buyers,” Rob explained. “We have a team of people that works phenomenally hard behind the scenes to get our sellers’ homes sold. Our agents are incredibly entrepreneurial professionals.” Speaking of the company Rob said, “This has always been about ‘us.’ I love it when agents say they feel like family. I’m working to see just how far the Waterfront family can go, together.”
Rob Thomson | 561.346.1881 | firstname.lastname@example.org waterfront-properties.com